Calendar module icon

Calendar

View All Calendars is the default. Choose Select a Calendar to view a specific calendar. Subscribe to calendar notifications by clicking on the Notify Me® button, and you will automatically be alerted about the latest events in our community.

Date:
May 24, 2021
Time:
12:00 PM - 1:00 PM
Location:
Online
Address:
Durham, NC 27701
Cost:
Free
Small Business Center Logo
Facebook Twitter Email

Reboot 2021: Marketing Forecasting and Understanding New Trends

Monday, May 24, 2021


As concern regarding the Coronavirus evolves over time, the impact on consumer preferences is constantly creating new “normals”. As a result, we have already begun to see consumers opt for convenience over loyalty, and create new spending habits. During this seminar, you will learn how consumer preferences are changing, and how to build a remarkable customer experience that makes your brand relevant to customers. You will discover how to differentiate your brand from others, be memorable to your audience, and what actionable consumer psychology principles you can utilize to marketing during and beyond the pandemic. This session is part of the Reboot 2021 series offered in partnership with the SBTDC, SBA, NC Main Street and Rural Planning Center, and CCCC SBC.

Speaker(s): Dr. Michael Barbera of Clicksuasion Labs

Co-Sponsor(s): SBTDC SBA NC Main Street and Rural Planning Center